13 July 2007
Macalla selected by the GSM Association as part of its Mobile Innovation Programme
Dublin, Ireland. Macalla was today selected by the GSM Association as part of its Mobile Innovation Programme dedicated to the best innovation in the mobile space. Macalla was chosen from the hundreds of entries from around the world.
The Mobile Innovation Programme has been created by the GSM Association in order to showcase and promote the best in mobile innovation.
By giving early insight into breakthrough technologies the Programme ensures that innovation is broadly aligned with Operator business strategies and end user needs, leading to faster and wider adoption by operators and delivering value for all stakeholders.
For further information please click on the following link:
http://www.mobileinnovation.org/Members/Innovators/Vertical_Markets/Macalla_Software.asp
The Moneytextme(tm) service enabled by the Macalla Platform provides people living in the developed world with a secure, convenient, reliable and fast means to transfer funds to family and friends in the developing world.
The service, launched by Macalla customer Pal Telecom, allows UK residents to top-up mobile phones of people in Ghana. The UK residents pay via reverse billing, debit/credit card, or cash through a network of agents. Mobile subscribers can also remit funds and pay bills by sending a text message. The service is expanding rapidly.
About Macalla
Macalla is headquartered in Ireland and is an acknowledged leader and innovator in mobile technology. The company embodies a wealth of experience through its work with leading mobile operators, retail banks, intermediaries, service providers and enterprises globally.
www.macalla.com
About Pal Telecom
Pal Telecom Ltd (Pal) provides pre-paid management and call centre services. The company was established in the UK in 2001 and since then has helped to establish some of the strongest brands in the pre-paid calling card markets it serves. Pal's belief that the future lies in cross-border mobile services led it to create its Moneytextme brand, the leader in next-generation cross-border mobile services delivery. Built using the latest in mobile and Internet technologies and thinking, Moneytextme brings unrivalled innovation and cost efficiencies to the benefit of its customers.
www.moneytextme.com
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